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813.GOLF WEBSITE

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813.golf_cutout.png
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813.golf is an online golf shop that specializes in custom putters and preserving their history. In 2023 Kurt Howell turned his hobby restoring golf clubs in his garage into a small business. My task was to design a Wix website to help get his brand started.

 

This included creating a simple color palette, font selection, and vintage-inspired logo. Throughout the project I learned a lot about the Wix and Shopify platforms and helped the client determine how to best use these tools to run e-commerce for his business. 

mobile view
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desktop view
first draft layout in Figma

IDEATION

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simplified this layout, removing some elements and giving others their own pages for clarity

BRANDING

LOGO
AI generated logo presented by client, requested it be "fixed"
813.golf_logo_black.png
too crowded, hard to read in smaller sizes, and didn't include the full 813.golf name
simplified
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813.golf primary logo blk.png
final logo
font change
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813.golf primary logo blk.png
813.golf primary logo blue.png
client requested the website background be black with white text
BASE COLORS
asked that blue be incorporated

#0E0E0E

#87B1DE

#FFFFFF

mostly used in photo elements 
ACCENTS

#D81616

#D4AF37

#008854

green representative of the putting green
gold like the antique nature of the refurbished putters
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client sketch
ROL logo.jpg
Final logos
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ROL LOGO

Logo design for a new patent-pending product coming to 813.GOLF soon. ROL is a revolutionary putter weight meant to help to ball "roll" further with your swing.

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